Daily Archive April 22, 2022

FURIA and FTX sign $3.2m sponsorship deal

April 22, 2022 Comments Off on FURIA and FTX sign $3.2m sponsorship deal By Benjamin Alexander

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Brazilian esports organisation FURIA has reportedly signed cryptocurrency exchange company FTX as its most up-to-date sponsor.

Speaking to FURIA, Esports Insider confirmed that FTX will pay close to $3.2m (~£2.48m) for the a single-calendar year deal.

(ESI Illustration) Image credit rating: FURIA, FTX

Connected: FTX named official cryptocurrency trade of the LCS

According to FURIA’s terms to Esports Insider, the just one-12 months deal is only the initial move as the organisation aims to set up a ‘long term relationship’ with the sponsor.  The official announcement of the offer is set to go out at 11pm BST on April 22nd.

In 2021, FTX induced some noise in the esports scene when it declared a 10-year $210m (~£163,1m) naming legal rights sponsorship deal with the North American organisation TSM. Soon just after, it also became a sponsor of Riot Games’ League of Legends Championship Series (LCS).

FTX’s growth to Brazil started with TSM soon right after the naming rights offer was closed. The organisation speedily went on to make investments in No cost Fire and Wild Rift teams inside of the locations With FURIA, FTX will increase its publicity not only in the South American place but also in the U.S, wherever the organisation is presently aiming its enlargement ideas.

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Relevant: TSM secures $210m 10-year naming legal rights offer with FTX

Along with FTX, FURIA’s sponsorship portfolio includes Pokerstars, Purple Bull, keep an eye on brand AOC, Santander, Betway, HyperX, and Twitch.

Esports Insider says: In a unusual move in the esports earth, an group has disclosed the sum to be paid out by its sponsor. The sponsor, though, is the exact same that disclosed the benefit of its naming legal rights deal with TSM. It unquestionably appears to be that FTX would like to send out a information to the esports group through the values invested in the scene. 

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